hamburgerology
English edit
Etymology edit
Noun edit
hamburgerology (uncountable)
- A course of study introduced by McDonald's to train people to work in its fast food restaurants.
- 1977 December, Mother Jones Magazine, volume 2, number 10:
- McDonald's Hamburger University was granting huge numbers of degrees in Hamburgerology, and the company was miles ahead of its next major competitor […]
- 1985, Stan Luxenberg, Roadside empires: how the chains franchised America:
- More than twenty thousand participants have earned the bachelor of hamburgerology degree, with its golden arches appearing at the bottom of the certificate.
- 1999, Marshall William Fishwick, Popular culture: cavespace to cyberspace:
- Life magazine and the CBS Evening News took note. So did academics, appalled at the idea of a degree in Hamburgerology. But Kroc's university flourished, moving into a $40 million facility […]
- 2006, Justin Malbon, Understanding the global TV format:
- However, while passing tips on about making a TV programme may have something in common with hamburgerology, finally these are quite dissimilar businesses.