patronise
English
Alternative forms
- patronize (mostly US)
Pronunciation
Etymology
From the Latin pater meaning "father", with the -ise suffix used to create the verb form.
Verb
patronise (third-person singular simple present patronises, present participle patronising, simple past and past participle patronised)
- To make a patron
- To treat as inferior unduly, talk down to, treat condescendingly.
- To make oneself a regular customer of a business.