Last modified on 10 November 2012, at 20:16

press kit

EnglishEdit

Alternative formsEdit

NounEdit

press kit (plural press kits)

  1. A packaged set of promotional and news materials about a person, band or product for media to use. The kit will often include a cd or demo along with reviews, photos, and background information. The kit is distributed to media sources, such as radio stations and newspapers.