swoosh

EnglishEdit

EtymologyEdit

From imitation of the sound

VerbEdit

swoosh (third-person singular simple present swooshes, present participle swooshing, simple past and past participle swooshed)

  1. To move with a rushing or swirling sound
    The fishing rod swooshed through the air.

TranslationsEdit

NounEdit

swoosh (plural swooshes)

  1. A swooshing movement or sound
    • 2005, Frank Arricale, Obviously Not Clairvoyant[1], ISBN 0595363032, page 209:
      "What the hell is a swoosh?" the McDonald's rep asked. "You know — a swoosh. Like when you go fast. 'Swoosh!'"
  2. A pattern or logo suggesting a swooshing movement.
    • 2000, Jack Trout & Steve Rivkin, The Power of Simplicity[2], ISBN 0071373322, page 147:
      Even TV announcers at the last Winter Olympics were spotted with a swoosh on their jackets.
    • 2009, Jennifer Visocky O'Grady, Kenneth Visocky O'Grady, A Designer's Research Manual (page 7)
      lf, on the other hand, you're one of the thousands of graphic designers whose education was based primarily in the art department; almost all of your clients have MBAs and neutral blue swoosh logos []
    • 2011, Carmen Torbus, The Artist Unique (page 39)
      Create various patterns and swooshes in the wet gesso with the old credit card or any other texture tool you choose.

Derived termsEdit

See alsoEdit

Last modified on 8 October 2013, at 11:59