white label
English
Alternative forms
Etymology
US, 20th century. Originally used for musical vinyl records whose labels had been torn off or covered with a white label by competing DJs to conceal which records they were using.
Adjective
white label (not comparable)
- (marketing) A rebranded product – a generically manufactured product, branded with the marketer's or retailer's trade dress.
- (computing) An unbranded product – a brand name product which has had a white label applied to remove branding so that it can be resold for cheaper without undercutting the value of the brand.[1]
- (music) A vinyl record with a white label or white background (rather than artwork), typically used for test records or promotion.
Synonyms
(a generically manufactured product):
- private label
Coordinate terms
(a generically manufactured product):
- generic product
(cheap computer parts):
- OEM
- off lease
- open box
- recertified
- refurbished
- system pull