Romance is dead; men killed it, and made women clean up the mess.
Fashionable (adj.) / somthing that is in vogue (n.). (a bag, a dress, a girl, a boy, a band, etc)
2005, The Trouble Boy (by Tom Dolby), Kensington Publishing Corp. (→ISBN), review blurb:
"Breakout novelist Tom Dolby emerges as the new It Boy of […]"
2005, SPIN, page 60:
After selling more than three million copies worldwide of their self- titled 2004 debut, and becoming the new It band, Franz Ferdinand lent songs to both commercials (including "Take Me Out" for Sony's PSP) and art-house porn ...
[…] when I remember I can't admit that Bo and Brandon are my boyfriends. One Bellini brother would be okay. Two, apparently, makes me a little too PG-13 for the tweenies. The Bellini Brothers are the new It boy band, ...
2008, Hadley Freeman, The Meaning of Sunglasses: And a Guide to Almost All Things Fashionable, Penguin (→ISBN), page 169:
People will often tell you that you shouldn't buy this season's It bag, dress, or whatever a celebrity has recently been photographed wearing because (a) you will be deemed to be a fashion victim, (b) everyone else will have it ...
2010, Linda Grant, The Thoughtful Dresser: The Art of Adornment, the Pleasures of Shopping, and Why Clothes Matter, Simon and Schuster (→ISBN)
For if you flaunt this season's It bag for $1,300, it means that you will have next season's It bag at $1,600, and so on. The bag is the woman's Rolex.
2010, Martha H. Swain, Elizabeth Anne Payne, Marjorie Julian Spruill, Mississippi Women: Their Histories, Their Lives, University of Georgia Press (→ISBN), page 228:
This may seem an odd choice for the former It Girl (and the mother of the new It Boy), but […]
2011, Ellen Willis, Out of the Vinyl Deeps: Ellen Willis on Rock Music, U of Minnesota Press (→ISBN)
Since, as rock critic Georgia Christgau said at the 2008 EMP Pop Conference, “[Willis] cared less about rock than she did about movements,” covering the new It band was just not that important to her. As her daughter, I have received an ...
2014, Addison Moore, The Dragon and the Rose (Celestra Forever After 2), Addison Moore (→ISBN)
"You're the new it boy in the celestial sphere."
2017, Kelly Killoren, The Second Course: A Novel, Simon and Schuster (→ISBN), page 235:
“He said I'll go from being this season's villain to being this season's It girl.” “Wait, you were the villain?” said Lotta. “When did that happen?” Sarah waved the chicken in Lotta's face. “I don't want to talk about it.”
2019, Jennifer Bernard, The Rock, Jennifer Bernard (→ISBN)
Hot new it-girls, arm-candy dates brought by movie producers, investors, whatever. Kevin Harrison was holding court near the chocolate fountain. He held a flute of champagne as he talked animatedly with the male star of one of the big [films].
2021, G.F. Miller, Glimpsed, Simon and Schuster (→ISBN):
“Maybe you're scared that JLHS has a new It Boy.” He looks mortally offended. “Pettiness is so tacky on you.” We give each other the silent treatment for a full ninety seconds before Sean touches my elbow.