English edit

Etymology edit

non- +‎ incentive

Noun edit

nonincentive (plural nonincentives)

  1. That which is not an incentive.
    • 2001, David A. Aaker, Developing Business Strategies, page 145:
      Xerox, for example, had a virtual monopoly on copiers in the 1960s, and because of its lease strategy, had a money flow that was difficult to spend. There were therefore significant nonincentives for Xerox to invent a small office copier.

Anagrams edit