point of purchase

English

Alternative forms

• point-of-purchase (in attributive use)

Noun

point of purchase (plural points of purchase)

1. (business, marketing) A place where a product or service may be or has been purchased.

   Near-synonyms: point of sale, point of service, salespoint

   Hyponyms: department store, kiosk, vending machine

   point-of-purchase advertising

   point-of-purchase display

See also

• proof of purchase