store brand
English edit
Noun edit
store brand (plural store brands)
- (US) A brand name that is associated with or owned by a place of business (often a supermarket - or other chain) that sells products under that name, usually for less money than other brands.
- Supermarkets are fighting national brands with store brand products.
Synonyms edit
Translations edit
a brand specific to a retail chain
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See also edit
Further reading edit
- “store brand”, in Merriam-Webster Online Dictionary, Springfield, Mass.: Merriam-Webster, 1996–present.
- “store brand”, in Lexico, Dictionary.com; Oxford University Press, 2019–2022.
- “store brand”, in Collins English Dictionary.
- “store brand”, in Cambridge English Dictionary, Cambridge, Cambridgeshire: Cambridge University Press, 1999–present.