Citations:GRWM
English citations of GRWM
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- 2015 October 1, Melodi Erdogan, “13 Lovely "Get Ready With Me" Videos From YouTube”, in Bustle[1]:
- Another look reminiscent of Kylie Jenner was created by Carli Bybel. Sticking to products with a mauve, brownish-pink tone, the beauty look is both subdued and glamorous — pretty without being too much of a statement. Bybel looks so gorgeous at the end of this GRWM video that it's impossible not to want to at least try the look for your next night out.
- 2016 December 20, Kristina Moore, “Designer Spotlight: StyleHaul Builds Style YouTubers' Careers”, in Forbes[2]:
- Get Ready With Me (aka. GRWM) how-to tutorials, Monthly Favorites product recommendations, and Unboxing Haul videos featuring new beauty, fashion, and lifestyle product releases aren’t just for teenagers anymore. As the YouTuber has grown up, so has her YouTube content.
- 2017 November 10, Suzy Swartz, “Britney Spears and the Myth of the ‘Get Ready With Me’ Video”, in Racked[3]:
- The clip is aspirational and utopic above all else, not dissimilar to the thousands of “Get Ready with Me” (GRWM) videos currently scattered across YouTube and Instagram. […] While watching Britney Spears […] get ready is one thing, one wonders why something as mundane as a layperson’s morning routine might interest the people who devour GRWMs in droves.
- 2021 September 24, Chloe Laws, “#TrendingWithTikTok: We chat to Iconicakes, AKA Sara and Avni, the internet's favourite sisters”, in Glamour[4]:
- They're all-rounders, posting hair tutorials, fashion styling videos, and day-in-the-life vlogs. Their GRWMs and vlogs are addictive because of how accessible they are, watching them go on dates, getting ready for university, going to festivals - it's refreshing, fun, and creative content.
- 2022 August 18, Chris Daniels, “How brands can engage audiences on TikTok via search”, in PRWeek[5]:
- A lot of brands focus on video segments like 'How to style a specific garment three ways,' 'How to style a new trend' or a 'GRWM (Get Ready With Me),' but what really performs are videos that answer burning questions many consumers have.
- 2022 August 29, Samantha Reid, “The Products That Make My Life as a Model With Chronic Illnesses Easier”, in Allure[6]:
- Gigi Robinson isn't your average model. On her Instagram and TikTok pages, you'll find the usual influencer content — dispatches from New York Fashion Week, GRWM videos, behind-the-scenes footage from movie premieres.
- 2022 October 26, Jessica Roiz, “7 Last-Minute DIY Costume Ideas to Pay Tribute to Your Favorite Latin Star This Halloween”, in Billboard[8]:
- If his nearly five million followers are any indication, Feid is a sensation on TikTok. In a clip, the Colombian artist shared a GRWM (get ready with me), where he suggested fits to dress up as him.
- 2023 March 14, Alexandra Jacobs, “Your Annoying Roommate Is Slaying on TikTok”, in The New York Times[9]:
- She recently spoofed the Get Ready With Me (G[.]R.W.M.) genre that has women across America smearing makeup on their faces, plugging beauty products and oversharing in equal measure.