2018, George Hawley, The Alt-Right: What Everyone Needs to Know, page 116:
Alt-Right circles began talking about “Esoteric Kekism” as their religion.
2020, Tara Isabella Burton, Strange Rites: New Religions for a Godless World, unnumbered page:
From there, it was only a short step to “Kekism,” at once a joke religion and a precursor of the reactionary radicalization to follow.
2021, Daniel Koehler, From Traitor to Zealot, page 175:
Regarding the latter aspect, the satirical religion of “Kekism” with connected attributes such as the imagined country “Kekistan” or the deity “Kek” developed out of the alt-right “Pepe the Frog” meme and utilized the ancient Egyptian god Kek, which was depicted with a frog's face among other animals (Neiwert, 2017).
2021, Damon T. Barry, Christianity and the Alt-Right: Exploring the Relationship, unnumbered page:
Kekism's serious playfulness reflects certain views of religion among those associated with the Alt-Right, but it also confronts the contentiousness of religious topics by parodying them.
