subathon

English

Etymology

From sub (“subscription”) +‎ -athon.

Noun

subathon (plural subathons)

1. (Internet) A live stream (especially on Twitch) intended to gain subscribers, especially one whose duration is extended every time the streamer receives a subscription.
   • 2021 March 18, Taylor Lorenz, “The Endless Stream”, in The New York Times‎^[1]:

     All of this is part of what is known on Twitch as a “subathon.” A subathon is a short period of time when a streamer will engage in certain activities or stunts to accrue paid subscriptions to his or her channel.