Sverigebilden

Swedish

Etymology

Sverige (“Sweden”) +‎ bild (“image”) +‎ -en (definite), "the image of Sweden"

Noun

Sverigebilden c

1. the image of Sweden abroad

   Är det här bra för Sverigebilden?

   Is this good for the image of Sweden?

Usage notes

The public agency the Swedish Institute (SI) (Svenska institutet) analyzes the image of Sweden and promotes Sweden abroad.