gigatrend

English

Etymology

From giga- +‎ trend, using next larger SI prefix from megatrend.

Noun

gigatrend (plural gigatrends)

1. A very major trend.
   • 1982, Christopher Kaiser, “Course Syllabus: Christianity in a Technological Society”, in Science, Technology & Society‎^[1], Lehigh University, page 66:

     Gigatrends: The Boundary Conditions of Modern Life and their Formation

   • 1997 February 28, Ervin László with Christopher Laszlo, The Insight Edge: An Introduction to the Theory and Practice of Evolutionary Management, Westport: Quorum Books, →ISBN, →LCCN, →OCLC, →OL, page 16:

     An evolutionary gigatrend is far more basic and decisive than any trend currently known to managers and economists, including the megatrends popularized by John Naisbitt in the 1980s.

   • 2003, David C. Wyld, “Transforming Procurement: The Potential of Auctions”, in Mark A. Abramson, Roland S. Harris, editors, The Procurement Revolution, new edition, Lanham: Rowman & Littlefield, →ISBN, →OL, page 313:

     Certainly, e-government is such a gigatrend […] being just one of the myriad of evident, tangible ways that the Internet is changing relationships between individuals, businesses, and the government.

   • 2006 October 6, Alan Wittbecker, Good Forestry from Good Theories and Good Practices: Essays on Ecological Forestry & Ecological Design, Cambridge Books, →ISBN, →OCLC, →OL:

     Although many gigatrends are interrelated, they can be discussed is^[sic] several categories: human populations, ecosystems and forest ecosystems, human economics and technology, and forest technology and management.

   • 2010 November 30, Jan-Eric Furubo with Ove Karlsson Vestman, “Evaluation: For Public Good or Professional Power?”, in Pearl Eliadis, Jan-Eric Furubo, Steve Jacob, editors, Evaluation: Seeking Truth or Power? (Comparative Policy Evaluation, Volume 17), New Brunswick: Transaction Publishers, →ISBN, →LCCN, →OCLC, page 14:

     This gigatrend is based in part on the notion of a society underpinned by a series of dichotomies between values and empirical facts, and between goals and means, etc.