location, location, location

English

Proverb

location, location, location

1. The most important consideration in buying real estate is its location.
2. (by extension) locations are important
   • 2007, Bernard James Mullin, Stephen Hardy, William Anthony Sutton, Sport marketing, Human Kinetics, →ISBN, page 345:

     One could argue that sports are no different from fast foods—it's all location, location, location. Because the core sport product is a game form, simultaneously produced and consumed, it makes sense that the venue of that game form should maximize exposure.

   • 2011, Aleks Sierz, Rewriting the Nation: British Theatre Today, A&C Black, →ISBN, page 10:

     Theatre is all about location, location, location. More than most art forms, it is rooted in a specific time and place.

   • 2011, Bob LeVitus, iPhone 4S For Dummies, John Wiley & Sons, →ISBN, page 255:

     Location, location, location. The iPhone makes good use of knowing where you are in the Maps app and several other apps and by geotagging photos taken with its camera.

   • 2013, Wheeler Winston Dixon, Streaming: Movies, Media, and Instant Access, University Press of Kentucky, →ISBN, page 131:

     It's all about location, location, location, and Google's goggles will have a direct bead on you 24 hours a day.

Usage notes

Often used as a title of a section or chapter in which location(s) play a significant role.

Translations

most important consideration in buying real estate is its location

• Chinese:

  Mandarin: 位置第一 (wèizhi dì-yī)

• Finnish: sijainti, sijainti, sijainti
• Russian: please add this translation if you can