target market
English
editNoun
edittarget market (plural target markets)
- (business, marketing) A group of people whose needs and preferences match the product range of a company and to whom those products are marketed.
Related terms
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See also
editFurther reading
edit- “target market”, in Cambridge English Dictionary, Cambridge, Cambridgeshire: Cambridge University Press, 1999–present.
- target market on Wikipedia.Wikipedia