cut and dry

English

Adjective

cut and dry (not comparable)

1. (less common) Alternative form of cut and dried
   • 1883, Henry Drummond, Natural Law in the Spiritual World‎^[1]:

     Just because it is all cut and dry. Just because it is ready-made. Just because it lies there in reliable, convenient and logical propositions. The moment you appropriate truth in such a shape you appropriate a form. You cannot cut and dry truth. You cannot accept truth ready-made without it ceasing to nourish the soul as the truth.

   • 2013 May 10, Jonathan Piggins, “Is Google's love affair with content marketing usurping SEO?”, in The Guardian‎^[2], →ISSN:

     Nowadays, thanks to the irrepressible rise of content marketing, SEO's cut and dry quantitative approach is evolving to incorporate its opposite number: quality.