- A successful brand name or trademark that has come to refer to the generic class of objects rather than the specific brand type, with the exclusive rights to said product being lost by the parent company, either due to legal action or inappropriate following of trademark law.
- Synonym: proprietary eponym (imprecise)
brand name that has come into general use
- genericized trademark on Wikipedia.Wikipedia
- List of former trademarks that have been genericized on Wikipedia.Wikipedia