macroinfluencer
English
editAlternative forms
editEtymology
editFrom macro- (“large”) + influencer (“influential person on social media”).
Noun
editmacroinfluencer (plural macroinfluencers)
- (social media) An Internet celebrity with a large following on a social media platform.
- Coordinate term: microinfluencer
- 2023 February 1, Jessica Grose, “Tired: Organized Fridges. Wired: Shoe Boxes in the Kitchen.”, in The New York Times[1]:
- The events of that year […] were “ultimately accelerations to industrial shifts that had been percolating for some time — long overdue bookends, perhaps, to an era wherein the thin, white, heterosexual, wealthy and apolitical macroinfluencer set the standards,” Hund writes.