bakar uang

Indonesian

Etymology

bakar (“burn”) +‎ uang (“money”)

Noun

bakar uang (first-person possessive bakar uangku, second-person possessive bakar uangmu, third-person possessive bakar uangnya)

1. (figurative) promotional strategies in the form of offers of cash returns, free shipping, and so on, which are usually done by startup companies to get loyal customers, see burn rate.

Further reading

• “bakar uang” in Kamus Besar Bahasa Indonesia, Jakarta: Agency for Language Development and Cultivation – Ministry of Education, Culture, Research, and Technology of the Republic of Indonesia, 2016.