megainfluencer

English

Alternative forms

• mega-influencer

Etymology

From mega- +‎ influencer.

Noun

megainfluencer (plural megainfluencers)

1. (social media) An Internet celebrity with a very large following on a social media platform (especially someone with more than 1 million followers).

   Coordinate terms: microinfluencer, macroinfluencer

   • 2022 November 8, Allison Theresa, “Sadie Robertson Huff Preaches Submissive Womanhood. Her Message Is Uncomfortably Compelling.”, in Cosmopolitan‎^[1]:

     This BeReal is going to be epic. Worshippers in the seats around me swipe open the app, hold their phones high, and angle for the perfect two-way shot that will frame their selfies with the famous figure who brought them here tonight: Sadie Robertson Huff—reality star, mega-influencer, and America’s foremost spiritual ambassador for feminine submission.

   • 2022, Brian Boxer Wachler, Influenced: The Impact of Social Media on Our Perception, Lanham, MD: Rowman & Littlefield, →ISBN, pages 186–187:

     One site, PearPop.com, hooks TikTok or Instagram influencers up with fans to create duetted or stitched videos that fans pay for. This can be an effective way to build followers fast.⁹ Model Leah Svoboda added 120,000 followers after a PearPop duet with megainfluencer Anna Shumate.¹⁰