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play +‎ -ware


playware (uncountable)

  1. children's toys that take the form of electronic hardware or software
    • 2000, Justine Cassell, ‎Henry Jenkins, From Barbie to Mortal Kombat: Gender and Computer Games
      This astonishing breakthrough into the previously dormant market for computer-based playware for girls ushers in a retooling of technology []
    • 2006, Anne Allison, Millennial Monsters: Japanese Toys and the Global Imagination
      By crafting playware that not only appeals to the needs and desires of postindustrial kids but also tethers the latter to a New Age capitalist imagination, Japan is emerging as a toy maker and toy marketer of millennial times.
    • 2010, Bo Kampmann Walther, Heidi Philipsen, Lise Agerbæk, Norbert Wildermuth, Lars Bo Løfgreen, Anette Grønning, Cynthia Grund, Jesper Pilegaard, Designing New Media (page 9)
      What is the pedagogical potential of such so-called 'playful media' as computer games, playware, and personalised, location-based media technology (e.g. pervasive games)?