square deal

English edit

square deal (plural square deals)

A deal that is square (equitable); a fair deal.
Keys to running a successful business boil down to a simple concept: offer a square deal and people will take you up on it.
- 2023 May 31, “Network News: Futher one-day strike in RMT dispute with TOCs”, in RAIL, number 984, page 20:
  "It is our firm belief that we must continue to apply pressure on the TOCs to provide members with a square deal that matches our aspirations," said Lynch.

square shooter (someone who deals fairly)
square meal (which not only is a proper meal but also is one that is worth its price and thus an example of a square deal)
New Deal (which promised the U.S. public a square deal, after the plutocratic stumbles of the Great Depression ripped them off (as they saw it))